Ohio is for leaders

Campaign Development

Our challenge was to leverage Ohio’s recruitment perks to attract new and diversified business to Ohio to help state and local economies thrive, and pace a path to success for Modern Pioneers.

As a designer on the Jobs Ohio project, I implemented the design system across various mediums, including out-of-home (OOH) placements, magazine spreads, and animated videos. Specifically, I contributed by storyboarding frames for the 'Ohio Is For Leaders' video and creating a dynamic landing page for the campaign, serving as an entry point for visitors to discover more about Ohio.